Tag Archive: Bras


Happy Thursday Swimwear and Lingerie buddies.

It’s hot.

Super hot.

Stinking hot and I’m whiney.

I said hot and whiney... NOT hot and grouchy... sheesh, listen people

I said hot and whiney… NOT hot and grouchy… sheesh, listen people

I have a head cold still.

I feel like a ginormous bag of poo.

I feel like a ginormous bag of poo.

I’m as glazed as a donut.

I don't even want a donut.. that's how peeved I am... I couldn't even taste it if one magically jumped in my mouth.

I don’t even want a donut.. that’s how peeved I am… I couldn’t even taste it if one magically jumped in my mouth.

Sigh…

Let’s just go for a picture walk of bra fit issues, okay? We’ll look at the lovely images that Victoria’s Secret has to offer…

See how the bra is riding on the full part of her breast in the left hand picture? Not good.

See how the bra is riding on the full part of her breast in the left hand picture? Not good.

If the underwire is sitting on your breast tissue and not in that handy little crease between your boobs and your ribcage… it’s not well fit.

See how the center gore of the bra is levitating an inch or so away from her chest? Not good.

See how the center gore of the bra is levitating an inch or so away from her chest? Not good.

You may also note that her boobs are spilling out and around the confines of the cup liked squished pudding. Pretty from afar, but far from pretty.

Okay, I'm not really sure if this is a fitting fail or a photoshop fail... I'm gonna go with both. Either way, it's not good.

Okay, I’m not really sure if this is a fitting fail or a photoshop fail… I’m gonna go with both. Either way, it’s not good.

Same issue as above… actually on looking at the images available online, representative of the advertising… it would appear that they think that this is how a bra should fit.

They would be very wrong.

This might be the million dollar bra... but OUCH! Side, front and under spillage, not to mention a serious case of cup pinch... her boobies, I feel really bad for them.

This might be the million dollar bra… but OUCH! Side, front and under spillage, not to mention a serious case of cup pinch… her boobies, I feel really bad for them.

So what have we learned today?

Bra fit can make even a super model type of person look bad. If you want to impress a Victoria’s Secret Fitter or model apparently all you have to do to fit in is wear a bra that is at least 2 sizes too small and pout.

I’d rather rock the confidence of a well fit and supportive bra and be able to remove it without having permanent etchings and pinch marks.

Cheers,

Maggie

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Elomi Smoothing Bustier

Elomi Smoothing Bustier

Hey there Swimwear and Lingerie friends.

Today’s Fitting Tip Thursday post is all about getting rid of that rotten red rash under the breasts when you take your bra off at the end of the day.

Owwweeeee, that looks painful!

Owwweeeee, that looks painful!

It hurts just to look at it, doesn’t it?

You may never have a rash this bad, and I would have to suspect that this poor lady is probably having an allergic reaction as well. Nevertheless, any rash under your breasts and around your band line is a bad thing and is a pretty obvious sign of a problem.

So, let’s start there. What does a rash under your breasts mean?

Solving your boobie problems one at a time

Solving your boobie problems one at a time

It could be a sweat rash caused by the friction of a poorly fitting band and your skin.

Elomi Energise Sports Bra

Elomi Energise Sports Bra

The answer here is fairly simple. Get a proper bra fitting done and/or ensure that you’re wearing a bra with a band that is comfortably tight and won’t allow for too much wiggling around. Your band should feel like a really tight hug and not move or rotate around your rib cage when you move.

Don't let this happen to your ribcage!

Don’t let this happen to your ribcage!

If you have marks that look like the poor lady pictured above, then your cup may not be hauling your breasts up and off of your ribcage and they are rubbing against the skin of your rib cage.

If this is the case, you may want a more structured type of bra. One that is designed to lift your breasts off the rib cage and support them too. Bra cups that are composed of 2 or more seamed sections will usually provide the most support and not have too much flex or give in the fabric.

Elomi Maggie Side Support Bra

Elomi Maggie Side Support Bra

OR: Your current cup size may be too small, in which case, the breast tissue is peeking out below the underwire or the underwire isn’t fitting into your natural breast crease. Try going up a cup size, until all of your breast tissue is contained and supported. A proper bra fit analysis by a professional bra fitter will solve this.

Elomi Confetti Underwire Bra

Elomi Confetti Underwire Bra

Rashes tend to occur wherever there is friction and moisture, so opting to wear a bra that doesn’t compress your breasts into a shelf will certainly help. Lift and separate is the key to this.

Allowing the skin to breathe for several hours a day (ie: overnight or in the evening) and using non-fragranced cornstarch/body powders can help heal the rash and keep you dry during the day.

Elomi Smoothing Seam Free Bra

Elomi Smoothing Seam Free Bra

Some folks swear by bra liners for the absorption of moisture, however, unless you have a severe sweating issue like hyperhidrosis, a properly fitting bra should do the trick. The fewer pieces of wet fabric next to your skin, the better.

Cheers,

Maggie

It’s Tuesday my lovely Swimwear and Lingerie Freaks and that means it’s time for our weekly Totally Retro Tuesday post!

I have to say, this one REALLY cracks me up. Maidenform just doesn’t disappoint in their bra marketing do they?

Look! She’s a heroic firefighter!!!

Complete with satin shorty-shorts and sparkly silver disco gloves!

Now, I wasn’t really paying a lot of attention waaaaay back in the late 70’s or early 80’s, but I’m pretty sure that professional firefighters weren’t more into {questionable} fashion than safety.

She’s going to singe the fancy elastic band on her bra that they’re trying to promote.

I think my feminist side just facepalmed

I think my feminist side just facepalmed

She certainly is living it up in her dream of being a firegal… it’s simply amazing what those Maidenform bras will inspire women to do isn’t it?

Now, we’ve giggled at lots of Maidenform ads {like this totally dorky one!} here on Swimwear and Lingerie, but… this one is really rather painful isn’t it?

Not to mention dangerous.

Going to a masquerade party or bowling in your bra is one thing, but hitching a ride, in a completely unsafe manner, on a fire truck while only wearing a bra and shorts that are clearly flammable is just inciting public stupidity… even if it is in a dream state!

Cheers,

Maggie

Happy Monday my lovely Swimwear and Lingerie Junkies.

Toad Lillie is the star of today’s post. I’ve mentioned Laurie’s wonderful handcrafted silk lingerie many times before (like here, I also got a little Toad Lilli-ish here, went Toad Lillie crazy here and mentioned them while discussing International Women’s Day over here… oh and also here and…. you get the idea), but I thought I would give you a real feel for just how fabulous it really is.

The vamp quarter cup bra in teal and black silk.... sigh, so very, very pretty!

The vamp quarter cup bra in teal and black silk…. sigh, so very, very pretty!

I treated myself to the Vamp Quarter Cup Bra awhile back. Unfortunately, I had to break one of my hard and fast lingerie rules and grab it in a size too small… {gasp!}

All hypocrites put your hands up... and they stay there, and they stay there....

All hypocrites put your hands up… and they stay there, and they stay there….

I know! What a hypocrite, Right?

{please read the following passage as typed in a whining tone… since that’s how it sounds in my head…}

…but… but… I really, really, wanted it…. PLUS, it’s a quarter cup bra in a balconet style, so REALLY, most of my breast would be uncovered ANYWAY….and it doesn’t come in my size and Laurie makes it all by hand and is an independent so I’d rather own a piece of her exquisite work then miss out…

Toad Lillie Vamp Quarter Cup Bra: check out the lace detail

Toad Lillie Vamp Quarter Cup Bra: check out the lace detail

…also… it’s not like I was planning on wearing it for very long… a quarter cup bra is really only practical for one thing… lying in bed and reading Fifty Shades of Grey. Am I right?

FYI- if yo ulike a good giggle check out this SNL spoof of this amazon commercial for Fifty Shades of Grey

Am I forgiven? PLEASE?

Maybe if I tell you a wee bit more about this severely sexy bra, you’ll get the obsession. Firstly, it’s handmade of the most sensuous silk and feels like an absolute dream.

Toad Lillie Vamp Lingerie Set

Toad Lillie Vamp Lingerie Set

The cups are soft and gentle and the little bit of cheeky black lace that comes up and over the top of the quarter of a cup of fabric is also soft and comfortable. Summary= Wickedly cozy.

Now, because the cups too small, my breasts could have been pinched and uncomfortable if I were standing up, running after children, chasing down a print job at work or any other action than just sitting around feeling like beguiling wanton creature.

Toad Lillie Glace Tap Pant: please note, mine are in black!

Toad Lillie Glace Tap Pant: please note, mine are in black!

I paired the bra up with the slippery Glace Tap Pants that designer/genius Laurie Shapiro kindly made to match in black. If you haven’t tried tap pants, consider this your intervention…. you really need to give them a shot, they’re the perfect loungewear and work under a skirt or dress too!

The waist is higher and very flattering and the length just grazes the base of my tushy. I love these french knickers and have been sleeping in them now that the weather is so steamy!

Toad Lillie's First Fashion Show!

Toad Lillie’s First Fashion Show!

I feel every inch the retro-glamorous, pin up kitten and I love everthing about the look.

Cheers,

Maggie

Happy “Almost Friday” Swimwear and Lingerie friends!

Today’s Fitting Tip Thursday topic is both educational and fun. We’re going to look at what should happen when you’re being fit for a bra and how you can hook up to get the most out of the experience.

Bra fitting advice, learn the basics now so you can ask for the trickier questions when you're one on one.

Bra fitting advice, learn the basics now so you can ask for the trickier questions when you’re one on one.

When the bra fitting specialist is advising you of your size and making recommendations as to which styles and brands might lift and separate your lovelies the best, listen really carefully.

Bra fit issues detailed nicely, recognize yourself in any of these issues?

Bra fit issues, recognize yourself in any of these issues?

After all, you won’t have them there everytime you go shopping and you’ll want to take advantage of what they have to offer and glean as much as you can from their knowledge and experience.

She's right there, don't be shy... Go for it, talk to her, ask your big questions!

She’s right there, don’t be shy… Go for it, talk to her, ask your big questions!

A good start, is just to ask as many questions as you can about how a bra should fit when sized properly, how to identify fit problems and also how to fix them.

Good to know stuff to help you start up your conversation.

Good to know stuff to help you start up your conversation.

When it comes time to try on some of the bras, you can have some fun showing off your own knowledge of the process with this handy tip.

Which hook you choose depends entirely on how well the bra is fitting that day.

Which hook you choose depends entirely on how well the bra is fitting that day.

Simply state that you know a bra should fit on it’s loosest hook setting when it is brand new because then you can continue to tighten it up as the elastic naturally gives and extends through everyday wear and tear.

It will also allow you to adjust your fit to accommodate the natural weight changes that occur through the month.

Say it loud and say it proud Sistah! This message brought to you by Panache :)

Say it loud and say it proud Sistah! This message brought to you by Panache πŸ™‚

But never buy a bra that only fits on the tightest hook setting, because it will only get bigger with subsequent wear and washing. You really won’t get your money’s worth out of it!

Comfort is the number one reason to buy a bra. Don't buy one hoping that it will eventually fit well, after all , no one wants to break in a bra for three months hoping for better fit only to find that it is never going to meet your needs.

Comfort is the number one reason to buy a bra. Don’t buy one hoping that it will eventually fit well, after all , no one wants to break in a bra for three months hoping for better fit only to find that it is never going to meet your needs.

Isn’t it fun being a smarty pants? See? Both educational and fun!

That's not a happy a face at all... whuz wrong?

That’s not a happy a face at all… whuz wrong?

What? Why the consternation?

oh dear.... not the payoff you were hoping for?

oh dear….not the payoff you were hoping for?

What do you mean the title was misleading? You thought I was going to teach you how to…what???? Hooking up made you think of that?

I'm shocked I tell you... shocked! Not really what the blog is all about... but whatever... :)

I’m shocked I tell you… shocked! Not really what the blog is all about… but whatever… πŸ™‚

OMG- that’s not really what I was going for at all… Hook up… huh, who knew? Sheesh this new vernacular is very confusing isn’t it?

Cheers,

Maggie

Snerk!

Snerk!

Bra fitting: the ahhhhh factor

Miss Mandalay Paige Limeade Set

Miss Mandalay Paige Limeade Set

Hiya swimwear and lingerie friends.

It’s Fitting Tip Thursday and I have a great tip today.

It’s going to take a bit of set up so stay with me, okay? We’ll take a peek at the current collection over at Miss Mandalay while we work through all of this.

So pretty!

So pretty!

Ready? Yes?

Then heeeerrrrreeeee we gooooooo!

{That is some serious ’80’s hair and full on chedda rock… mmmh, chedda… some salty crackers would be good right about now too! Weird that guys with bigger hair and skinnier jeans than me make me want to nibble on Ritz. Even weirder is this little tangent, brought to buy “blogging on an empty stomach!”}

You know that one bra in your drawer that’s your go-to bra?

Yah, you know the bra I'm talking about, almost worn out, because you've worn it sooo much.

Yah, you know the bra I’m talking about, almost worn out, because you’ve worn it sooo much.

Well, you know how it just feels better than all your other bras?

I'm getting a bit dizzy, we may need to stop the nodding and moving on to that super cool single eyebrow raise... you know get all sinister with it!

I’m getting a bit dizzy, we may need to stop the nodding and moving on to that super cool single eyebrow raise… you know get all sinister with it!

It could be that it just stays put.

Miss Mandalay Can Can Collection

Miss Mandalay Can Can Collection

It could be that it seems to disappear when you’re wearing it.

Miss Mandalay Paris Moulin Set

Miss Mandalay Paris Moulin Set

It could be that your breasts look really great in it!

Miss Mandalay Suzie, Pink Print

Miss Mandalay Suzie, Pink Print

Maybe it just doesn’t leave that ring around your shoulders and rib cage when you take it off.

Miss Mandalay Florine Set

Miss Mandalay Florine Set

Whatever. It basically performs better than all the others.

Miss Mandalay Tilly Set

Miss Mandalay Tilly Set

You do realize that that’s how ALL your bras are supposed to feel right?

Psych! Just checking to see if you were paying attention!

Psych! Just checking to see if you were paying attention!

That’s the Ahhhh factor and by Ahhhhh, I mean Ahhhhh πŸ™‚

Life is all shiny and comfy and you're actively tooting unicorns. It's all good.

Life is all shiny and comfy and you’re actively tooting unicorns. It’s all good.

…not Ahhhhhh!!!

No one should feel like this because of something they need to wear daily... right?

No one should feel like this because of something they need to wear daily… right?

So, chuck those others and invest in your peace of mind and body… just pledge to get one new super comfy, perfectly fit bra every month and poof, you’ll have a working wardrobe in no time.

Miss Mandalay Sejal Set...I'd totally start with this one... if it fit as beautifully as it looks. Remember, try them on and make sure the new bra work with your breast shape and body dimensions.

Miss Mandalay Sejal Set…I’d totally start with this one… if it fit as beautifully as it looks. Remember, try them on and make sure the new bra work with your breast shape and body dimensions.

Most importantly, you’ll notice a serious change in your life when you no longer dread laundry day and not being able to wear that one and only super-funtabulous bra. That’s gotta be worth something right?

Cheers,

Maggie

Pssst. did I mention that a huge majority of these bras are currently on sale over at the Miss Mandalay site? Have at it!

Hmm, maybe a wee bit too sinister looking. We may need to go back to the head nodding

Hmm, maybe a wee bit too sinister looking. We may need to go back to the head nodding.

Happy Tuesday Swimwear and Lingerie fans!

Happy Memorial Day yesterday to all of my lovely American readers. I hope you had a wonderful long weekend and were able to enjoy it.

On a personal note, yesterday blew big time for me, as I was quite ill and had to leave work early.

Sick Days suck!

Sick Days suck!

FYI that’s why there was no posting on Monday and I do apologize, but I wasn’t in any shape to type or speak to people. I was shaking and hunched over the procelain throne.

It’s Totally Retro Tuesday and I have a lovely little vintage bra ad for your reading pleasure.

There’s some interesting illustrative work going on here isn’t there?

For instance, why is the “large” bust picture featuring a woman with a bust that looks to be waaaay smaller than the “Small” bust pictued woman?

Perspective is a funny thing

Perspective is a funny thing

Are they implying that bigger busted girls want to be small and dainty and smaller cup/banded girls want to be bigger?

Seriously? This old song and dance again?

Seriously? This old song and dance again?

If that stereotypical kind of “women want what they can’t have” kind of ideology is truly what they’re selling, then why are the bras for small busts designed “With No Pads!”

Seriously! Mixed messages much?

Seriously! Mixed messages much?

It’s kinda weird that the middle ground lady seems to have the largest boobs of them all isn’t it?

Things that make you go.... never mind, I don't want that song stuck in my head again... damnit!

Things that make you go…. never mind, I don’t want that song stuck in my head again… damnit!

Obviously I’m totally into the whole longline bra style for larger sizes {that’s a prety easy sell for me} but did you happen to notice the “X” on the center gore?

GASP! Did Playtex totally skeeve their cross your heart lift and separate stylings from these “Sensational New, Scientifically Designed (patente pending) Bras For Large Medium and Small Busts”?

Scientifically designed? Wow! I wonder if they created a time machine and blitzed ahead to the future to see Playtex’s “Cross Your Heart Bra” and ripped that seriously-ahead-of-its-time design off from them. In which case my apologies to Playtex for assuming it was the other way around.

Those sneaky time jumping science mastering ba$)@^ds!

Those sneaky time jumping science mastering ba$)@^ds!

I think the tag line is my favourite part of this retro lingerie ad; “Correct and flatter your individual bust problems INSTANTLY!”

Wait… what?

Why would I want to flatter my bust problems?

Cheers,

Maggie

Happy Tuesday Swimwear and Lingerie friends.

Today’s vintage lingerie ad is of the Perma-Lift variety. Let’s take a little look-see and ponder it for a few minutes.

I’m just going to say it… I totally love this ad.

A) She’s really cute AND she’s a brunette!
B) That bra is totally wicked. I would absolutely love to recreate it and think I may just give it a try this weekend.
C) I’m not sure what the petal shape on the bra is for, but it looks like a mop top hairdo which makes me giggle. It’s like one of the Beatles is on your boob.
D) I’m even not worried about the whole mis-labelling of the shapewear as “perma- lift”. Which is pretty huge for me. I guess I just like that the tag line is “The lift that never let’s you down”. It sounds so positive and supportive, which is really nice considering all the ways in which the clothing industry tries to keep women down.
E) It even looks like she’s wearing one that fits properly, with lift and separation!

Not bad for a stroll down Retro lane.

What do you think it all? Am I just too easy to please? {Pah! I almost couldn’t say that with a straight face}

Is there a sinister message hidden beneath all of that happy, glossy vintage goodness?

Cheers,

Maggie

Freya Sports Bras

Freya Sports Bras

Hey there Swimwear and Lingerie lovers!

It’s Thursday and that means we had better get a move on our fitting tip for today’s post.

Today’s theme is all about missed opportunities:

Think back… waaay back… what have you missed lately because you didn’t have a well-fit bra?

Things that make you go hmmmmm? Quick name that song!

Things that make you go hmmmmm? Quick name that song!

Have you impulsively jumped into a spontaneous double dutch skip off with the local hot shots…

…without worrying that it would turn into an anatomy lesson when your chest bursts free from the over-worked elastic of your undersized bra cups?

Double Dutch and sex ed... not a good combination.

Double Dutch and sex ed… not a good combination.

No? C’mon how cool would that be? {not the whole bursting forth, but actually double dutching up a storm and totally regaining your childhood street cred!}

So very, very cool! I miss jumping rope for longer than three passes... need to get practicing again!

So very, very cool! I miss jumping rope for longer than three passes… need to get practicing again!

Well, just imagine if you could…

It might well be worth the two seconds of shyness you’ll experience before a capable bra fitting expert, at your local independent lingerie boutique, puts you at ease, tells you what your actual bra size is and shows you how a bra should fit!

Wait... no that's not what I meant... I was going for a moment of clarity and understanding...bah, never mind.

Wait… no that’s not what I meant… I was going for a moment of clarity and understanding…bah, never mind.

The world is your skipping competition, don’t be a wussy wall flower, get out there and dance it up!

Cheers,

Maggie

Oh and the answer to the quick side note question is:

Hello Swimwear and Lingerie buddies.

Yesterday I was chit-chatting about what a total maroon I am and how I threw all my knowledge and hard won research and experience-based training out the window in my quest to wear a long line bra.

Me + Maroon= Accepted, owned and awesome!

Me + Maroon= Accepted, owned and awesome!

{ack, the lure of low price lingerie… I thought I was immune, but was easily tricked by the “same size= NOT same size UK edition, even though Freya/Panache/Fantasie etc are all UK brands and I fit their G cups beautifully…}

It didn’t work out so well for me.

Still scratching my head and trying to figure out how that all happened... I KNOW BETTER, DARN IT!

Still scratching my head and trying to figure out how that all happened… I KNOW BETTER, DARN IT!

{Anyone wanna buy a rather sweaty long line bra in a 38I US size which equals a UK 38G? Only worn once! No? Only slightly pulled out of shape by frantic anti-poking manouevers!}

But today is another day and I thought it would be fun to look at a vintage lingerie ad from Gossard from back in the day!

What do you think?

She’s young… she’s lovely…

{… it sounds like the build up to a horror movie doesn’t it?}

So very, very scared of the build up they're giving the girl in the Gossard lingerie... what's she gonna do now?

So very, very scared of the build up they’re giving the girl in the Gossard lingerie… what’s she gonna do now?

She’ll rip your face off in her blood and gore-filled quest for TOTAL PLANET DOMINATION!!!! Mwaaa haa haaa {cue evil Vincent Price laugh}

He was so awesome!!!! Could always find a way to make everyting super-creepy ;) Even lingerie!

He was so awesome!!!! Could always find a way to make everyting super-creepy πŸ˜‰ Even lingerie!

I just can’t get over how blatant the copy is at telling their beautiful, young and healthy target market that their youthful perfection, ISN’T PERFECT ENOUGH!

Cue the creepy-ass Stepford Wives! June Cleaver would have shived them all, she was a rebel in a crinoline, working from the inside!

Cue the creepy-ass Stepford Wives! June Cleaver would have shived them all, she was a rebel in a crinoline, working from the inside!

But wait… she’s also “wise”!

Wise to the way in which her culture demands that she conform to completely unattainable and over the top standards of beauty, behaviour and thought. And at such a young age… awww, how lovely!

Clearly, she must learn at an early age to play the game or else she won't survive... survive adolescence to move on to the snakepit of adult human interactions!

Clearly, she must learn at an early age to play the game or else she won’t survive… survive adolescence to move on to the snakepit of adult human interactions!

I think my favourite part of the ad is where they state that; ”
She knows that her youthful and near perfect figure needs Gossard’s uplift and pantie girdle to achieve that super smooth look…

That’s right folks. No matter what we may think and the illustration would appear to show a young lady with a very enviable figure… it is only NEAR perfect. Luckily, the pantie girdle and uplift bring it that extra 10 %. phew.

Isn't she lucky? She has a choice! Conform or conform... but then again, she could just conform and get it over with!

Isn’t she lucky? She has a choice! Conform or conform… but then again, she could just conform and get it over with!

Actually, I take it back… that isn’t my favourite part. It’s really where they say; ” that good figure grooming now will help retain her youthful beauty in years to come.”

That’s right! The youthful beauty that isn’t good enough right now, will be groomed to last for years to come!!!

She gets the gift of eternal inadequacy… what more could women lingerie consumers ask for?

Cheers,

Maggie

It's what all the cool kids are doing. Definitely easier than trying to maintain any individuality or self esteem.

It’s what all the cool kids are doing. Definitely easier than trying to maintain any individuality or self esteem.